Value-added processing, unique culinary enhancements, cross-category product pairings, and promises of better everyday and planetary health drove sales in the $73.5 billion dairy sector for the 52-week period ending July 2, 2023, Circana reports. Dollar sales in multi-outlet retailers were up 15.1%, while unit sales dropped by 2.3%.
At $17.0 billion, milk was the largest dairy category, followed by natural cheese ($12.9 billion), and eggs ($10.6 billion), with dollars sales up 5.8%, 8.0%, and 43.…