Hands in Soil

Dale Buss

Article Content

    American food shoppers already can go into a supermarket and see a panoply of descriptors on packages, including terms such as “organic,” “low-fat,” and “non-GMO.” Sometime this year, they’ll be able to pick up a bag of Knorr rice and behold a new attribute: The rice has been harvested from land where farmers use regenerative agricultural practices that help restore fertility, mitigate erosion, and sequester carbon from the atmosphere.

    Knorr’s new on-pack messaging will serve as a way for Unileve…

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    About the Author

    Dale Buss, contributing editor, is an award-winning journalist and book author whose career has included reporting for The Wall Street Journal, where he was nominated for a Pulitzer Prize ([email protected]).